2014 Super Bowl Car Commercials!
2014 Super Bowl Car Commercials!
The following article is a gallery of 2014 Super Bowl Car Commercials with commentary from the author. If you're here on accident and instead want to check out our massive inventory and we won't tell anyone you got lost. ;-)
2014 Super Bowl Car Commercials!
Alright, so we’re a few days beyond the Seahawks beating out the Broncos at this year’s Super Bowl. Regardless of your feelings about the game, let’s talk about some of the best commercials in recent memory!
Since there are some of you who may think I’ll be biased towards the brands my dealer groups carry, we will rank these videos as fairly as I can think of: by total YouTube views! Since this is an Automotive Industry Blog we’re only going to address those done by automakers around the globe. On our non-partial scale, let’s see who’s at the bottom of the ladder… (psst! if you’re impatient just scroll to the bottom to see the most viewed video! I won’t tell anybody!)
*Note* I missed the Super Bowl this year and have not seen ANY of the commercials so I’m watching them as we go.
Looks like the one with the least amount of views (though their campaign is a bit strange) is at 32,273 for Honda’s #HugFest
Might not be the most viewed, but it’s a heartwarming message and I must say that I like that one a lot. Honda didn’t so much push “buy our cars” like you might expect but instead focused on what matters. I have a lot of respect for Honda for this #HugFest campaign.
Next up is… 1,323,121 views for Ford’s “Nearly Double” add with James Franco and Rob Riggle showcasing the fuel economy of the new 2014 Ford Fusion Hybrid.
It seems like an interesting concept for a commercial, kinda cute, but really it’s not hit that well with YouTube. Which is kinda surprising with a commercial featuring James Franco. Very over-the-top but they made the claim that they were going to do something never before done in commercials and it seems we found out why it hadn’t been done before. I’m sure the Ford Fusion Hybrid is an awesome car, I haven’t had a chance to drive one yet…. Moving on!
Next up with 1,649,585 views is a video by Chevrolet titled “Life”
Okay, it may not have a lot of views but the video and its message really struck home with me. If you haven’t seen it before the hashtag associated with it is #PurpleYourProfile and it’s about Cancer, Cancer Survivors and those who support them on the way. Might be a little risky to play something as heartfelt as that during the Super Bowl (seems a trend is developing though with Honda’s #HugFest) but for someone like me who has lost a lot of family members to Cancer it’s a very beautiful commercial. After having just seen it for the first time I feel compelled to call my parents and tell them I love them.
Okay, next up with 2,338,150 views is by Maserati titled “2014 Ghibli – Strike’
Okay…. So maybe I’m missing something but it’s just not that impressive of a commercial to me. I’ve never been behind the wheel of a Maserati and don’t really expect that to change anytime soon. Maybe it’s an inside joke or something? I mean, the little girl was cute enough but I’m not exactly certain who the “giants” are that they’re referring to “striking’ in their campaign.
Onward! 3,721,049 views for the Kia K-900 Morpheus commercial
Okay, so the commercial is really cool for my generation that was raised on the Matrix and similar films with all the “red pill/blue pill”, “bending spoon”, “lady in red” and similar references. Kia normally aims for a younger audience such as the 18-27 sort of crowd with it’s vehicles and commercials (hamsters, anyone?). I’m not too familiar with the K900 but it seems like it’s actually supposed to be pretty luxurious with a price tag to match it. I don’t know many in the 18-27 year-old demographic who are looking for a vehicle somewhere in the $55,000 range (from the little amount of research I’ve done in the past couple of minutes as there’s nothing yet on the Kia.com website). I liked the commercial but I fear that it may have missed the mark.
Now we’ve got 4,519,146 views on the Chrysler and Bob Dylan commercial. I’ve heard a lot about it and it’s one of my brands so I’m looking forward to this one!
Okay, that was a pretty powerful message actually. Very patriotic, especially when viewed in the context of the Super Bowl that was probably even stronger for people. I’m really excited to get my hands on more information regarding the 2015 Chrysler 200 now. Look for an update on what I find in the near future!
Okay, let’s see who’s next. 4,927,464 views for Hyundai Genesis “Dad’s Sixth Sense” video.
Hahaha! Okay, that’s both funny and an awesome safety feature. Very well done! If you haven’t checked it out it’s the funniest one I’ve seen so far.
Let’s speed this up a bit. Next is the 5,394,827 for another Chevrolet ad “Romance”.
Haha, that’s pretty funny too. I know it’s one of my brands but while trying to remain impartial on this blog I have to say I think the Hyundai “Dad’s Sixth Sense” video was funnier, but the cows in this video are awesome!
Now we’re on to the top 5 based on total YouTube views:
Number 5 with 8,748,287 views is Toyota’s 2014 Highlander with Terry Crews and the Muppets.
Haha, I love Terry Crews. He’s a big dude but doesn’t take himself too seriously at all. Singing with his shirt off, tie around his head and talking to Kermit the Frog. Classic.
Number 4 spot goes to the Brits with 9,929,107 views for the Jaguar: British Villains ‘Rendezvous’ video.
That’s definitely an epic level of commercial happening there! If you haven’t seen it, it’s not the funniest but it’s definitely over-the-top and worth a view. You’ll probably end up posting something on your Facebook status telling people how it’s “Good to Be Bad” after you do. I won’t tell anybody. 😉
Number 3! 11,253,858 views for Audi with their “Doberhuahua” commercial.
It’s a very clever commercial about the dangers of compromising on your vehicle. Very well done, I love that Sarah McLachlan was involved even, haha! One of the funnier commercials I’ve seen in a while for sure.
Second place goes to (with 13,534,426 views) Hyundai with their “Nice” video.
Okay. It was kinda cool, very short, but I’m a little confused why it’s higher ranked than some of the other ones on the roster. It’s definitely good but I don’t know that it feels “#2 Good”. That’s up to you guys though. Let’s see what you chose as #1 for our Automakers for the 2014 Super Bowl.
Waaay in the lead with 16,679,142 views is Volkswagen’s “Wings”.
Check it out:
Hahaha. Alright, I can kinda see why that one was number one. It’s pretty funny.
Personally, my favorite on the list was probably “Dad’s Sixth Sense” by Hyundai featuring the Genesis.
If you don’t like the line-up, remember that it’s determined by total YouTube views as of the time I started writing this. So don’t blame me, find everyone you possibly can and complain to them about watching the wrong videos!
Thanks for playing with us! Don’t forget to comment on your favorite videos or the line-up and we’ll see you again soon.
Jason Lee Gibson
Your Automotive Digital Informant